What is a Marketing Funnel
What is a marketing funnel and why is it important for every marketer online create one?
It's a marketing strategy that you employ to convince potential customers to buy your product. It's a selling method that lets someone browse your website in search of information that can solve their issue. However, via certain tools, you will learn how to build an ongoing relationship with every person who visits your blog.
This will help you better understand the needs of each visitor. This will help you provide the best information possible to all visitors. When you earn the trust of your visitors they are more likely to buy your products. The visitor becomes a customer.
Many customers become regular customers, and will be more likely to buy each item on your site. A marketing funnel outlines the steps that are involved in turning a visitor to your site into a customer that will return to you for future purchases.
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This is the main objective of every online marketer. This can be achieved easily by utilizing a funnel that is well-designed.
Your efforts to market are capturing people's attention, and drawing them to your funnel. Once they've filled out the form on the PERSONAL lead capture page they'll be added to the funnel. I say "personal" because nobody will ever opt-in to your lead capture for business page. They are looking to become a leader, and not a business.
The lead capture page serves as the entry point into the funnel. By clicking the "Sign Up now" as well as "Enter Here" buttons will open an entirely new world of marketing via network.
It is their choice. It's their choice. They have nothing to offer you other than your leadership skills and mentor and as someone who will assist to increase leads for their business.
This is the way the typical marketing channel functions.
The "front-end", you can make a promotional offer that will draw and attract potential customers who might be interested in purchasing your products further in the sales funnel. You must sign up to get the product for free.
You now have these people in your email list and you are able to offer them similar offers that might interest them.
They'll be directed to the page with a low-price offer or trip wire deals immediately after signing to receive the offer for free. This is the point when they'll be taken to the "back-end" of the funnel.
If they purchase the bargain priced offer then they will be taken to another related offer with a higher cost (normally called an upsell). If the buyer purchases the more expensive offer, they will be transferred to a different product that is priced higher. The list could continue for a long time...
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